Baduy Crafts Find New Markets Through Innovative Online Platform

2 weeks ago 8


English

Rabu, 6 November 2024 - 11:00 WIB

Banten, VIVA – The Baduy tribe is an indigenous community residing in Banten Province, Indonesia.

Known fo deeply rooted cultural practice and environmental harmony, the Baduy people are divided into two main subgroups; the Inner Baduy and the Outer Baduy.

The Inner Baduy follow a strict, traditional lifestyle that forbids the use of modern technology, electricity, and certain types of clothing, adhering closely to the customs passed down through generations.

Distribusi Logistik Pemilu 2024 di Suku Baduy

Photo :

(AP Photo/Rangga Firmansyah)

In contrast, the Outer Baduy are more open to interacting with the outside world, often serving as a cultural bridge between the Baduy and the modern society.

Both groups are known for their craftsmanship, producing handmade woven fabrics, bracelets, and bags using traditional techniques that reflect their indigenous heritage.

Unfortunately, Baduy crafts were traditionally only sold when tourists visited. Recognizing this limitation, Narman, a young man from Outer Baduy, made a breakthrough by learning to use the internet and creating a website.

This platform, "Baduy Craft," expanded the reach of Baduy artisans, allowing them to sell woven fabrics, bags, and accessories to a broader market.

With a mission to promote Baduy culture, Narman's venture achieved monthly revenues up to IDR 50 million by 2018. His dedication earned him the SATU Indonesia Award from Astra, boosting Baduy Craft's visibility and growth.

Hebat! Pria Ini Bantu Ratusan UMKM di Tabalong Bebas dari Rentenir, Begini Caranya

Zulrifan Noor dari Tabalong mendirikan BWI untuk bantu UMKM bebas rentenir, sediakan modal tanpa bunga, dan dukung usaha saat pandemi. Raih SATU Indonesia Awards 2020.

VIVA.co.id

6 November 2024

Berita Terkait

Topik Terkait

Jangan Lewatkan

One of the recipients of the SATU Indonesia Awards by Astra in 2021, Rahmad Maulizar brings smiles and new hope to children with cleft lips in Aceh.

Concerned about the issue of early marriage, Nordianto, a young social activist from Kubu Raya, West Kalimantan, formed GenRengers Educamp.

A young man named Ai Nurhidayat is introducing Indonesia's rich diversity through multicultural education at Bakti Parigi, a vocational school in Pangandaran, West Java..

PT Visi Media Asia Tbk (VIVA) has announced the successful completion of debt restructuring for four companies within its group.

Minister of Energy and Mineral Resources (ESDM) Bahlil Lahadalia announced that Indonesia is set to roll out its B40 biodiesel program starting January 1, 2025.

Minister of Investment and Downstreaming Rosan Roeslani has emphasized the significant benefit of the tax holiday, which accounts for around 25 percent of the total incom

Terpopuler

One of the recipients of the SATU Indonesia Awards by Astra in 2021, Rahmad Maulizar brings smiles and new hope to children with cleft lips in Aceh.

A young man named Ai Nurhidayat is introducing Indonesia's rich diversity through multicultural education at Bakti Parigi, a vocational school in Pangandaran, West Java..

Concerned about the issue of early marriage, Nordianto, a young social activist from Kubu Raya, West Kalimantan, formed GenRengers Educamp.

PT Visi Media Asia Tbk (VIVA) has announced the successful completion of debt restructuring for four companies within its group.

President Prabowo Subianto has an ambitious vision to construct North Bali International Airport, aiming to transform the area into "The New Singapore, The New Hong Kong.

Selengkapnya



Partner

Sejauh ini, pemerintah melalui Kementerian Perindustrian (Kemenperin) belum mencapai kesepakatan dengan Apple terkait janji investasi mereka di Indonesia. Sebagaimana dij

Menurut informasi yang beredar, saat ini pelaku sudah diamankan pihak kepolisian setempat. Motif dari tindakan keji ini diketahui dilatarbelakangi oleh rasa cemburu

Drama Korea dengan tema keluarga selalu berhasil menyajikan kisah-kisah yang hangat, mengharukan, dan dekat dengan keseharian. Lewat konflik dan dinamika antar karakter,

Drama Korea dengan latar belakang dunia medis selalu menarik untuk disimak. Mulai dari kisah cinta para dokter, perjuangan mereka dalam menyelamatkan pasien, hingga konfl

Selengkapnya



Isu Terkini